the yannai in the room
Welcome to our second status update! In 2022 we made some big decisions. After having multiple meetings with suppliers worldwide and being ghosted, ignored and forgotten (because of our requests for transparency), we realized that sourcing hemp sustainably, ethically and...
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Understanding how to spot greenwashing is crucial, and educating yourself on organizations that genuinely care for the environment and sustainability is vital. Greenwashing exploits genuine concerns that consumers have when it comes to a product's eco-friendliness
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Welcome to our first update. This is kind of surreal because we haven't discussed our goals, progress, and achievements since we founded Yannai three years ago. I want to give everyone a quick timeline and share some details of what's...
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Our first book in the Yannai Book Club is Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual written by Yvon Chouinard. Yvon founded Patagonia, an organization that is kind of the...
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The term B-Corps or Benefit Corporations is growing in popularity. It's a new type of company that looks to combine the success of traditional companies with the social and environmental good.
Businesses that have earned the designation of "Certified B Corporation" have proven social and environmental performance, public transparency, and legal accountability to strike a balance between profit and purpose.
Keep on reading for seven amazing examples of B-Corp companies that are making a difference for the betterment of the planet.